What is brand consistency?
Brand consistency is at the root of your business’s identity. It encompasses all aspects of your marketing—from messaging to design, how you communicate, and everything in between! Basically, any place a customer would engage with your business digitally or in the real world should have a consistent experience (and a consistent look and feel).
When applied in marketing, brand consistency signals to customers that your business has an easily recognizable brand identity—no matter where they’re seeing information about your business or engaging with your brand.
How are you using your images?
Make your profile image stand out in a crowd. Are you meeting virtually more than in person? Use your company's branding colors and logo. Custom design work can be added to any portrait session.
0 Comments